Destroy Lonely is putting big expectations on Rolling Loud’s new Orlando home, saying the festival’s move to central Florida could transform it into a hip-hop equivalent of Coachella. In a recent interview clip shared by TMZ, the Atlanta rapper backed Rolling Loud’s decision to relocate its flagship event to Orlando and compared the festival’s future direction to the scale and influence of Coachella, signaling what he sees as the next major evolution in rap festivals.
Speaking to TMZ, Destroy Lonely praised Rolling Loud as “the biggest hip-hop festival in the world” and said moving to Orlando will allow organizers to “switch into like a Coachella type thing, which is a bigger festival.” According to TMZ, he argued that taking the event to “a bigger part of Florida” will let more fans attend and help Rolling Loud expand its overall vision.[2][3] He also noted Orlando’s extensive hotel capacity and infrastructure, reportedly pointing out that the city’s convention space and tourism industry make it an ideal base for a large-scale multi-day music event.[2]
Rolling Loud already has a history in Florida, having launched in Miami before growing into a global brand with editions in cities like Los Angeles, New York, Toronto, and international stops across Europe and Asia, as documented by outlets such as Billboard and Complex in previous festival coverage. While full details of the Orlando edition’s long-term format are still emerging, Destroy Lonely’s comments arrive as organizers position the move as a way to accommodate bigger crowds and potentially more elaborate production. In a separate segment highlighting his performance, Rolling Loud media recaps have shown Destroy Lonely drawing large, high-energy audiences at previous Orlando shows, underscoring his connection to the festival’s fan base.[1]
Beyond infrastructure, Destroy Lonely also emphasized the cultural upside, telling TMZ that “anywhere my brothers take the festival, that’s going to turn up,” and expressing confidence that Rolling Loud’s core audience will follow it to Orlando.[2][3] He even joked about hitting Disney while in town, underscoring how the city’s broader entertainment ecosystem could become part of the festival weekend experience.[2] A recent lifestyle report on Orlando’s expanding entertainment districts similarly highlights the city’s hotel stock and tourism-ready layout, echoing the logistical advantages the rapper referenced.[4]
Destroy Lonely’s Coachella comparison reflects how artists and fans now see Rolling Loud as more than just a rap concert series—it is a central hub for contemporary hip-hop, breaking new acts and platforming internet-born stars alongside mainstream headliners. According to TMZ’s reporting, his belief that Orlando can elevate Rolling Loud into Coachella territory speaks to the festival’s growing cultural weight and the increasing ambition of hip-hop-centered live events in the post-pandemic touring era.[2][3] Whether Orlando truly becomes “the next Coachella” remains to be seen, but the move clearly signals that Rolling Loud is betting on bigger stages, bigger crowds, and a bigger role in shaping the future of rap festivals.
